The Funding Network shakes up fundraising in COVID-19 era - Third Sector

18 June 2020

In the midst of a challenging period for fundraising events across the country, an organisation is proving that innovation and adaptability critical to successfully keep moving forward.

The Funding Network (TFN) is the largest collective giving model in Australia, having run 99 live crowdfunding events to date, facilitating over $13 million for more than 320 non-profit programs.

Speakers at TFN events pitch to raise funds for programs supporting Australians in need, with the model relying on people attending in person and pledging donations.

As with most organisations dependent on raising funds through events, COVID-19 was poised to have a detrimental impact on both TFN’s operations and its ability to continue supporting non-profits.

Being a small not-for-profit also meant TFN was in a position to be incredibly agile.

Their model has been swiftly adapted to an online platform, with the small team facilitating their first ever Virtual Live event in late April. The pilot raised close to $190k for three deserving non-profits working in the mental health space.

They have now also extended their service for fee offering to work with larger non-profits and companies to run private crowdfunding events, using their tried and tested virtual formula to support like-minded organisations.

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